Exhibition | Integrate resources, plan and innovate, the global exhibition forum is upgraded to the national level

Date：2022-09-07 11:44:05

  The "2022 Global Exhibition Forum" was recently held at the Beijing National Convention Center. The forum focuses on the theme of "Global Exhibitions: Drawing New Blueprints and Sharing New Opportunities", focusing on new elements, new rules and new patterns in the exhibition field, integrating global exhibition resources, and jointly promoting the innovative development of the global exhibition industry.
  As one of the important activities of the 2022 Service Trade Fair, this forum was upgraded for the first time to be co-hosted by the Ministry of Commerce, the Zhejiang Provincial Government, and the Global Alliance for Trade in Services (GATIS). The degree of transformation is deeper.

                                          Exhibition has become a leading industry
  The exhibition industry has become a leading industry to promote economic development. China will continue to deepen international exchanges and cooperation, and jointly promote the accelerated recovery and development of the global economy including the exhibition industry. In his speech, Vice Minister of Commerce Sheng Qiuping emphasized that it is necessary to promote in-depth cooperation in the international exhibition industry in the process of opening up, continue to strengthen policy guidance for optimizing the layout of the exhibition industry, scientifically plan the regional layout of the industry, and support local governments based on resource advantages to guide and cultivate The exhibition industry is developing towards marketization, specialization, digitization and branding, providing better services to build a new development pattern and promoting high-quality economic development.
  Jiang Zengwei, chairman of the Global Alliance for Trade in Services, said that the exhibition industry plays an important role as a bridge in building a new dual-cycle development pattern and is an important window for building a new system of higher-level open economy. development.
  He Tingkai, CEO of the International Association of the Exhibition Industry (UFI), made an in-depth analysis of the future development trend of the exhibition industry. He believes that trade shows play an important role in driving the global economy. As the global epidemic gradually eases, the exhibition industry will usher in a full recovery.
                                                     promote investment and trade
  Wang Wenxu, Governor of Zhejiang Province, told three stories about the century-old development path of the exhibition industry in Zhejiang, emphasizing that Zhejiang will focus on the grand goals of common prosperity and provincial modernization, and actively build a more reasonable regional layout, a more optimized industrial structure, and a more complete function and function. , a new era exhibition industry system with more prosperous digital formats and more prominent window demonstrations, and strive to build a strong exhibition industry.
  Six projects including the 10th Mexico China Investment and Trade Fair and Indonesia International Sourcing Fair were signed on the spot. Among them, Zhejiang Provincial Department of Commerce signed a memorandum of understanding on strategic cooperation with Messe Hannover, China Ningbo Export Commodities (Germany) Exhibition and Sales Center, Benin (West Africa) China Commodities Exhibition, Hangzhou Development Convention and Exhibition Industry Service Center and Informa Enterprise Management ( Shanghai) Co., Ltd. signed a cooperation agreement. The signing of the contract further strengthens the bilateral exchanges and cooperation between domestic and foreign enterprises, and promotes investment and trade.
  The "China Exhibition Industry Development Report 2021" was released at the meeting. The country's first digital trade innovation and development fund, the Zhejiang Digital Trade Innovation and Development Fund, was also established on the spot.
                                                         Build a digital trade platform
  During the forum, Hu Wei, Deputy Mayor of Hangzhou, introduced the first Global Digital Trade Expo (referred to as the Digital Trade Fair). The Digital Trade Fair is co-hosted by the Zhejiang Provincial Government and the Ministry of Commerce. It will be held within this year. It will feature "specialization, digitization, scene-based, internationalization" and online and offline linkages. , attracting enterprises, selecting products” and other functions of the digital trade platform.
  Hu Wei said that holding the first digital trade fair is an important task specified by the State Council in the expansion plan of the Zhejiang Pilot Free Trade Zone, and an important measure to build a national-level global digital trade exchange platform and a display window for digital economic achievements. The Digital Trade Association builds a high-end dialogue and exchange platform, strives to promote the reshaping of digital trade rules, values and advantages, strives to build an international cooperation and exchange platform that leads the development of global digital trade, and strives to become a "wind vane" in the field of digital trade.
  "The first digital trade fair is a grand event to promote win-win cooperation in digital trade, showcase the development achievements of digital trade, empower the development of new e-commerce, and lead the new trend of digital consumption." Hu Wei said.