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Beer poured into sneakers, what's the new fad?

Date:2022-08-11 11:03:12



  The German brewing company teamed up with Le Pub, BBH and sneaker designer Dominic Siambrone to create a unique Heinekicks sneaker with a beer sole.

  Use a syringe to pump beer into the soles of your shoes. In addition to the original design, the sneaker has a beer corkscrew built into the tongue. The unusual batch of shoes is limited to 32 pairs and is scheduled to be sold in Singapore.

  According to Heineken's statement, the shoes are meant to illustrate the concept of "walking on beer" and create an "unexpectedly smooth and unique" feel as you walk, simulating the silky feel of Heineken Silver .

  In fact, this is not the first time the series has launched a limited-edition joint sneaker. Heineken and Nike have jointly launched the Nike Dunk Low Pro SB "Heineken" Heineken single-product sneakers, which are limited to Australia, the United States and Canada. , it is rumored that the production is limited to 750 pairs, and many people are attracted by the clever combination of red, white and green.



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